Woodforde’s offers on-trade customers the chance to win a free Christmas tree
Woodforde’s is offering its on-trade customers the chance to win a free locally-grown Christmas tree in return for their orders in the run-up to the festive season. The trees have been purchased through a new partnership with Norfolk Christmas Trees, a member of the British Christmas Tree Growers Association, based at Great Melton Farms near Norwich. Chris Fuller, head of marketing at Woodforde’s, said the promotion aims to ease pub Christmas preparations and reward publicans for their support, with the winning trees delivered free of charge. In addition to the festive tree promotion, Woodforde’s is bringing back seasonal favourites ahead of Christmas, including Tinsel Toes 4.4% ABV ruby ale and Winter Reserve 5% ABV dark ale, alongside Albion cream stout on cask and its keg alternative. The brewer also offers Woodforde’s 0.5 low-alcohol beer, which recently won a Great Taste Award. Source: Beer Today
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